Livestreaming, Web Performance, Media Delivery - G&L-Blog

United We Stream: live streaming as a model for success

Written by Jochen Herkenrath | Oct 21, 2020 8:00:00 AM

"United We Stream" is the answer to Covid-19 and the worldwide shutdown of club culture. The successful fundraising campaign for Berlin clubs grew into a global cultural platform and community-driven content streaming initiative.

The platform is an alliance of over 100 activists from club culture, most of whom work voluntarily to preserve a diverse club landscape. UnitedWeStream is an initiative of the Berlin Club Commission and many other actors from the club scene. ARTE TV, among others, was won as a media and streaming partner – the live streams from well-known Berlin clubs such as Watergate, Tresor or Kater Blau are made available via ARTE Concert.

The project was a success from the beginning – Lutz Leichsenring, board member of the Clubcommission: "Our collective stream views topped more than 35 million, and together, we raised more than 1.4 million in total worldwide in funds that will benefit those impacted by the extended nightclub shutdown. Thanks to technology from AWS, we had the flexibility and scalability to bring viewers around the world a high-quality stream regardless of the location where we were shooting."

Live-Streaming with AWS:

We implemented the streaming using proven AWS services such as Elemental Cloud Live and Elemental Cloud Conductor. Read more on the AWS Media Blog: "United We Stream" initiative and media partner ARTE takes the nightclub atmosphere virtual with AWS

A selection of the AWS services we use can be found here: gl-systemhaus.de/partner/amazon-web-services, our AWS partner profile here.